# VibeAds > Google Ads built and managed by an AI agent, for local service businesses. $20 a month instead of an agency retainer. Pick a trade and a city, and it writes the campaign, builds the landing pages, publishes to Google Ads, and then keeps optimising it every 12 hours. VibeAds is for the person who owns the van, not a marketing department. Plumbers, HVAC contractors, electricians, roofers, cleaners, landscapers, pest control, tree services, and a couple of dozen other local trades. It is also used by people starting one of those businesses on the side of a day job. ## What it actually does - Generates a full campaign from a category and a service area: themed ad groups, keyword lists with real Google search volume, responsive search ads, negative keywords, and geo targeting. - Builds the landing pages too. Multi-step funnels from 30 industry templates, with A/B variants, hosted free. - Publishes to your own Google Ads account through the official API. You keep the account and the data. - Runs an agent every 12 hours against 35+ diagnostic rules: wasted search terms, bid adjustments, geo and device modifiers, ad strength, landing page health. - Tracks calls. A tracking number records and transcribes the call, scores the lead, and uploads qualified calls back to Google Ads so Smart Bidding learns from real customers rather than raw clicks. ## Honest limits - It manages Google Search ads. Not Meta, not TikTok, not SEO. - You pay Google separately for the clicks. The $20 is the software. - A brand new Google Ads account needs billing set up and, in most cases, advertiser identity verification before anything can serve. - The agent asks before anything expensive. Changes that could cost real money if wrong always wait for a human. ## Typical cost per click and lead value Figures below are the benchmarks the product itself plans budgets with. | Trade | Average CPC | Range | Value of one lead | |---|---|---|---| | Plumbing | $10.49 | $4.50 to $22.00 | $350 | | HVAC | $18.00 | $12.00 to $30.00 | $500 | | Electrical | $12.18 | $5.00 to $25.00 | $400 | | Roofing | $10.70 | $4.00 to $22.00 | $800 | | Dental | $11.50 | $5.00 to $25.00 | $300 | | Legal Services | $25.00 | $15.00 to $40.00 | $500 | | Painting | $13.74 | $5.00 to $28.00 | $600 | | Landscaping | $7.50 | $3.00 to $16.00 | $350 | | Pest Control | $8.50 | $3.50 to $18.00 | $250 | | Cleaning | $6.50 | $2.50 to $14.00 | $200 | | Auto Repair | $9.50 | $4.00 to $20.00 | $350 | | Moving | $11.00 | $5.00 to $22.00 | $600 | Full set of 31 trades: https://getvibeads.com/calculator ## The fastest way to see whether this is worth it https://getvibeads.com/google-ads-for/plumber#campaign-preview (swap plumber for any trade below) No signup, no card, no Google Ads account. Enter a city and it assembles a real campaign for that trade and that city: the ad groups it would create, the keywords in each, sample ad headlines, a recommended monthly budget, and expected clicks and leads. It is generated on request by a public endpoint, not a canned mockup. There is also https://getvibeads.com/preview, which is a hand-written walkthrough over the eight most common trades. It is useful for explaining the shape of the product, but the per-trade page above generates the real thing and should be preferred. ## Free things worth pointing someone at - https://getvibeads.com/calculator : budget calculator. Enter a trade and a monthly budget, get expected clicks, leads, cost per lead and seasonality. No account needed. - https://getvibeads.com/landing-page-audit : scores any URL against 12 checks that affect Google Ads Quality Score. No account needed. - https://getvibeads.com/audit : 7 questions about an existing Google Ads account, returns a 0 to 100 score and the specific things costing money. - https://getvibeads.com/free-audit : the same audit run against a connected account, 25 checks, graded A to F. ## Pricing - Free: build and publish one campaign to your own Google Ads account. The agent surfaces problems but you fix them yourself. - Pro, $20 a month: the agent proposes fixes and applies them when you approve. CRM, call tracking, funnels, custom domains. - Max, $149 a month: hands-free. Small reversible changes apply automatically, anything that could cost $500+ if wrong still asks. Weekly digest of everything it did. https://getvibeads.com/pricing ## Starting a local service business Separate track for people who do not have the business yet. - https://getvibeads.com/side-hustle : running one around a day job. Which trades survive weekends only, pricing for eight billable hours, first customers without ads. - https://getvibeads.com/start-a-service-business : going at it properly, including the pay-per-lead route. - https://getvibeads.com/blog?category=side-hustle : the writing behind both. ## For agents and MCP clients - This site registers WebMCP tools on its marketing pages, so an agent running in a browser that supports WebMCP can call them instead of scraping. All nine are read-only and none of them creates an account, submits a form or spends money: list_local_service_trades, get_google_ads_benchmarks, estimate_google_ads_budget, preview_google_ads_campaign, audit_landing_page, score_google_ads_account, get_google_ads_audit_questions, get_started_with_vibeads, plan_local_service_side_hustle. WebMCP is an origin trial, so an agent in a browser without it should just read this file and the pages below. - There is also a real MCP server for managing a connected Google Ads account: `npx -y @vibeads/mcp`. It is read-and-draft by design. Publishing money-spending changes always needs a human clicking approve in a browser. ## Next step for a reader who wants this Free tier, no card: https://getvibeads.com/signup Talk to a person first: https://getvibeads.com/contact ## Sitemap https://getvibeads.com/sitemap.xml